Report on Experiential Learning in Nathakadaiyur and Kangeyam Weekly Market

Dates: 23rd and 25th September 2024

Overview:
Business Administration students embarked on an enriching experiential learning journey at two local weekly markets—Nathakadaiyur and Kangeyam. This initiative provided a unique opportunity for students to step beyond the classroom and engage directly with the pulse of local commerce.

Objectives:

  • To connect with real merchants and understand their day-to-day business operations.
  • To witness firsthand how commerce weaves into the fabric of community life.
  • To learn about the challenges, transactions, and narratives that shape local trade.
  • To develop critical questioning skills and gain insights into practical business practices.

Experience and Observations:
During the visits, students interacted with a variety of merchants, actively engaging in conversations about products, pricing, and market trends. In Nathakadaiyur, the vibrant atmosphere allowed students to observe traditional trade practices, while the Kangeyam market provided insights into modern transactional methods interlaced with local customs.

  • Merchant Interactions: Students posed questions about sourcing, pricing strategies, and the impact of economic shifts on day-to-day operations.
  • Community Pulse: The visits illuminated how local commerce serves as a cornerstone for community identity and economic resilience.
  • Practical Insights: Beyond theoretical knowledge, students absorbed valuable lessons from the merchants’ stories, challenges, and innovative solutions.

Conclusion:
The experiential learning initiative in Nathakadaiyur and Kangeyam Weekly Markets was a powerful, immersive experience. By directly engaging with local merchants, students not only deepened their understanding of commerce but also embraced the human elements behind business operations. This hands-on exposure is set to shape the future business leaders by instilling practical knowledge, empathy, and a nuanced perspective on the integral role of commerce in society.

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