Blog

  • Report on Experiential Learning in Nathakadaiyur and Kangeyam Weekly Market

    Report on Experiential Learning in Nathakadaiyur and Kangeyam Weekly Market

    Dates: 23rd and 25th September 2024

    Overview:
    Business Administration students embarked on an enriching experiential learning journey at two local weekly markets—Nathakadaiyur and Kangeyam. This initiative provided a unique opportunity for students to step beyond the classroom and engage directly with the pulse of local commerce.

    Objectives:

    • To connect with real merchants and understand their day-to-day business operations.
    • To witness firsthand how commerce weaves into the fabric of community life.
    • To learn about the challenges, transactions, and narratives that shape local trade.
    • To develop critical questioning skills and gain insights into practical business practices.

    Experience and Observations:
    During the visits, students interacted with a variety of merchants, actively engaging in conversations about products, pricing, and market trends. In Nathakadaiyur, the vibrant atmosphere allowed students to observe traditional trade practices, while the Kangeyam market provided insights into modern transactional methods interlaced with local customs.

    • Merchant Interactions: Students posed questions about sourcing, pricing strategies, and the impact of economic shifts on day-to-day operations.
    • Community Pulse: The visits illuminated how local commerce serves as a cornerstone for community identity and economic resilience.
    • Practical Insights: Beyond theoretical knowledge, students absorbed valuable lessons from the merchants’ stories, challenges, and innovative solutions.

    Conclusion:
    The experiential learning initiative in Nathakadaiyur and Kangeyam Weekly Markets was a powerful, immersive experience. By directly engaging with local merchants, students not only deepened their understanding of commerce but also embraced the human elements behind business operations. This hands-on exposure is set to shape the future business leaders by instilling practical knowledge, empathy, and a nuanced perspective on the integral role of commerce in society.

  • Report on Guest Lecture on Income Tax Law and Practice

    Report on Guest Lecture on Income Tax Law and Practice

    On February 27, 2024, the Department of Business Administration hosted a guest lecture on “Income Tax Law and Practice” featuring Dr. N. Elangovan, Assistant Professor from RD National College of Arts and Science. The event was designed to offer students a unique opportunity to explore the intricacies of income tax law beyond traditional classroom teachings.

    Dr. N. Elangovan delivered a comprehensive session that delved into both theoretical and practical aspects of income tax law. His presentation covered a broad spectrum of topics, including the fundamentals of tax legislation, practical applications of income tax regulations, and common challenges faced in tax practice. By integrating alternative perspectives, personal experiences, and real-life examples, Dr. Elangovan enriched the lecture, providing insights that complemented the existing curriculum.

    A key highlight of the lecture was the interactive dialogue between the speaker and the students. Dr. Elangovan encouraged participants to ask questions, fostering an environment where theoretical knowledge met practical application. This engagement allowed students to gain clarity on complex tax issues, understand the impact of tax laws on everyday business practices, and appreciate the importance of staying updated with current legal practices.

    Overall, the guest lecture was a resounding success, not only enhancing the students’ understanding of income tax law but also inspiring them to pursue further studies and careers in taxation. The event exemplified the value of inviting seasoned professionals to provide real-world insights, thereby broadening the academic horizon and preparing students for future challenges in the field.

  • Report on Colloquium on “Ignite Your Passion” by Dr. K. A. Agalya

    Report on Colloquium on “Ignite Your Passion” by Dr. K. A. Agalya

    On September 24, 2024, our institution hosted a transformative colloquium titled “Ignite Your Passion,” led by the esteemed Dr. K. A. Agalya. The event was organized with the intention of guiding our student community on a journey of self-discovery and proactive engagement. Dr. Agalya’s session focused on encouraging students to explore their interests through activities such as journaling and trying new experiences.

    Throughout the colloquium, Dr. Agalya shared her vast experience and insights, helping students identify their unique passions and set specific, achievable goals. She emphasized that discovering one’s passion is not a one-time event but a continuous process of exploration and learning. Her engaging presentation and interactive discussions inspired students to see challenges as opportunities for growth, encouraging them to step out of their comfort zones and embrace new challenges.

    A key highlight of the session was the emphasis on continuous learning. Dr. Agalya motivated students to commit to deepening their understanding and honing their skills, stressing that passion coupled with perseverance can lead to meaningful personal and professional development. The energy and enthusiasm in the room were palpable, with students expressing renewed clarity and determination in their pursuit of personal goals.

    In conclusion, the colloquium successfully ignited a spark among the participants, leaving them empowered to pursue their passions with direction, purpose, and resilience. Dr. Agalya’s valuable insights and motivational approach have set a positive tone for continuous self-improvement and proactive engagement within our student community.

  • Celebrating Champions: CM Trophy 2024 Sports Triumphs

    Celebrating Champions: CM Trophy 2024 Sports Triumphs

    The CM Trophy 2024 showcased an exhilarating display of talent, teamwork, and sportsmanship across various disciplines, leaving us with memorable moments and outstanding achievements. Our teams stepped onto the field, leaving everything on the pitch, and emerged victorious in multiple events.

    Football Glory:
    The boys’ football team clinched the title at the tournament, exemplifying unity, resilience, and strategic brilliance. Their tireless efforts and precision on the field not only earned them the coveted CM Trophy but also set a benchmark for future tournaments.

    Kabaddi Conquerors:
    Both our girls’ and boys’ kabaddi teams displayed remarkable prowess and agility. With fierce determination and exceptional coordination, the girls’ team secured the CM Trophy, reaffirming their status as rising stars in the sport. Not to be outdone, the boys’ kabaddi team also triumphed, claiming their rightful place as champions and proving that hard work and passion yield great success.

    Volleyball Valor:
    In a closely contested volleyball tournament, our boys’ team fought hard and showcased commendable spirit, finishing in 4th place. Their performance, characterized by teamwork and perseverance, speaks volumes of their commitment and lays a strong foundation for future successes.

    These remarkable achievements are a testament to the relentless efforts of our student-athletes and their coaches. Their triumphs at CM Trophy 2024 continue to inspire a culture of excellence and dedication, encouraging all students to pursue sporting success with passion and integrity.

  • Journey Through Culture and Heritage: A Field Visit Experience

    Journey Through Culture and Heritage: A Field Visit Experience

    Our recent field visit offered an enriching journey through the diverse cultural landscapes of South India. Participants embarked on a multi-destination exploration, starting at the vibrant Erode Book Fair, moving on to the historical richness of Thanjavur, and culminating with a rejuvenating experience at Isha Yoga Coimbatore.

    At the Erode Book Fair, students immersed themselves in a world of literature and ideas. This dynamic environment was not only a celebration of the written word but also a reflection of the community’s passion for learning and cultural exchange. The fair provided insights into local literary trends, emerging authors, and the role of books in preserving regional heritage.

    The journey continued to Thanjavur, a city renowned for its magnificent temples, classical art forms, and deep-rooted traditions. Here, the participants experienced firsthand the legacy of South Indian history. The intricate architecture, captivating art, and enduring cultural practices of Thanjavur offered a vivid narrative of the past, inspiring students to appreciate the rich tapestry of their cultural heritage.

    The final leg of the visit took us to Isha Yoga Coimbatore, where the serene ambiance and holistic approach to wellness provided a perfect counterbalance to the bustling environments of the previous stops. At Isha Yoga, students learned about ancient yoga practices, meditation, and the importance of inner balance, fostering a deeper connection to their own well-being and cultural identity.

    This comprehensive field visit not only broadened our understanding of literature, art, and wellness but also deepened our appreciation for the nativity and cultural essence of these remarkable places.

  • Digital Day 2024: Unleashing the Power of Digital Marketing

    Digital Day 2024: Unleashing the Power of Digital Marketing

    On December 30, 2024, the campus buzzed with innovation as the INTRA COLLEGIATE MEET – DIGITAL DAY 2024 set the stage for a day of digital mastery. This dynamic competition was designed to challenge participants to showcase their digital marketing expertise, creativity, and problem-solving skills in an engaging and competitive environment.

    Students from various disciplines converged to take part in this exhilarating event, where they navigated a series of real-world digital marketing challenges. From crafting compelling social media campaigns to developing data-driven strategies, each task pushed participants to harness their creativity and technical know-how. The competition not only tested their ability to generate innovative ideas under pressure but also emphasized the importance of strategic thinking and agile decision-making in today’s fast-paced digital landscape.

    Industry experts and seasoned faculty members served as judges, applauding the participants’ inventive approaches and deep understanding of digital tools. The event fostered a spirit of healthy competition, collaboration, and continuous learning—key ingredients for success in the ever-evolving world of digital marketing.

    Digital Day 2024 was more than just a contest; it was a celebration of the transformative power of digital technology and an incubator for future marketing leaders. As the event concluded, participants walked away not only with enhanced skills and new insights but also with a renewed passion to innovate and excel in their digital pursuits.

  • Inside the Newsroom: Exploring The Hindu Newspaper

    Inside the Newsroom: Exploring The Hindu Newspaper

    On December 16, 2024, a group of 43 enthusiastic students from the Department of B.Com Digital Marketing and Data Mining embarked on an insightful industrial visit to The Hindu newspaper office in Coimbatore. This immersive experience offered the students a rare behind-the-scenes look at the intricate workings of the newspaper industry.

    During the visit, the students delved into the core aspects of editorial practices, gaining a clear understanding of how news stories are curated, edited, and finalized for publication. They observed the meticulous printing processes that transform digital content into tangible newspapers and learned about the challenges and precision involved in large-scale printing operations.

    Furthermore, the visit shed light on the complex distribution techniques that ensure timely delivery of newspapers across various regions. Interacting with industry professionals, the students were able to connect theoretical knowledge from their coursework with real-world applications, witnessing firsthand the operational dynamics that drive one of India’s most respected newspapers.

    This industrial visit not only broadened their perspective on the newspaper industry but also inspired them to explore potential career opportunities within media and communication. The experience proved to be an invaluable learning opportunity, equipping the students with practical insights and a deeper appreciation for the fast-paced world of journalism and publishing.

  • Empowering Entrepreneurship Through Digital Innovation

    Empowering Entrepreneurship Through Digital Innovation

    From September 23 to September 28, 2024, a transformative six-day workshop on the Role of Digital Marketing in Entrepreneurship and Innovation was held at Kangeyam Institute of Commerce. Led by the insightful Dr. D. Ronald Hadrian, this dynamic workshop brought together around 50 eager students from B.Com I & II DM&DM, along with two dedicated faculty members.

    Dr. Hadrian guided participants through an in-depth exploration of how digital marketing can act as a catalyst for entrepreneurial success and drive innovation across industries. The workshop offered a perfect blend of theory and hands-on learning, equipping future professionals with the tools and strategies needed to thrive in today’s digital economy.

    Workshop Highlights:

    • Day 1: Introduction to Digital Marketing
      An overview of digital marketing fundamentals, emerging trends, and the digital ecosystem.

    • Day 2: Entrepreneurship in the Digital Era
      Insights on leveraging digital marketing to launch and scale innovative ventures.

    • Day 3: Crafting Digital Strategies
      Deep dives into social media, content creation, and email marketing strategies.

    • Day 4: Innovation in Digital Campaigns
      Case studies on creative digital campaigns and innovative approaches to market disruption.

    • Day 5: Hands-on Practical Sessions
      Interactive group activities and real-time projects to apply learned concepts.

    • Day 6: Future Trends and Wrap-Up
      Discussions on emerging digital tools, trends, and a comprehensive review of key takeaways.

    This workshop not only expanded the participants’ technical knowledge but also ignited their entrepreneurial spirit, inspiring them to harness digital marketing as a powerful tool for innovation and growth.

  • Innovating the Future: Guest Lecture on Product Development with AI & ML

    Innovating the Future: Guest Lecture on Product Development with AI & ML

    On August 20, 2024, a groundbreaking guest lecture on innovation in product development with AI & ML took center stage at our institute. Delivered by the insightful Prof. Rajaram Venkatesan, the session captivated around 50 enthusiastic students from B.Com I & II DM&DM, alongside two dedicated faculty members.

    Prof. Rajaram Venkatesan expertly unraveled the transformative power of artificial intelligence and machine learning in reshaping product development. He emphasized how these technologies are not just buzzwords but practical tools that drive innovation, enabling companies to design smarter, more efficient products. The lecture provided students with a clear understanding of how AI and ML can be integrated into everyday products, opening up new avenues for creativity and problem-solving.

    A significant portion of the discussion was dedicated to exploring the merits and demerits of mobile phones in today’s tech-driven world. Prof. Rajaram delved into the intricacies of mobile technology, analyzing its strengths, limitations, and the future possibilities it holds. He further explored marketing strategies, particularly focusing on SIM cards—unpacking effective pricing strategies and innovative marketing approaches that are crucial for success in a competitive marketplace.

    This engaging session not only expanded the students’ technical knowledge but also inspired them to think critically about how technology can revolutionize product development. The lecture left a lasting impression, equipping future professionals with the insights needed to harness the potential of AI and ML in their careers.

  • Exploring the Backbone of Industry: Industrial Visit to SAIL, Salem

    Exploring the Backbone of Industry: Industrial Visit to SAIL, Salem

    On February 8, 2025, students from the B.Com Corporate Secretaryship (CS) department of Kangeyam Institute of Commerce (KIC) embarked on an insightful industrial visit to Steel Authority of India Limited (SAIL), Salem. This visit offered an invaluable opportunity to witness firsthand the intricate processes involved in steel manufacturing and gain practical exposure to industrial operations.

    SAIL, a leading steel producer in India, plays a crucial role in the country’s infrastructure and economic growth. During the visit, students were guided through various stages of steel production, from raw material processing to the final product. Experts from SAIL provided detailed explanations on key industrial processes such as ore refining, melting, rolling, and quality control. The students observed the implementation of cutting-edge technology, safety measures, and sustainability practices within the steel industry.

    Beyond the technical aspects, the visit also shed light on the management and operational strategies employed at SAIL. The session highlighted the company’s supply chain, market impact, and its contributions to the nation’s industrial development. Interacting with industry professionals gave students a broader perspective on career opportunities in corporate management, logistics, and financial planning within the steel sector.

    This industrial visit proved to be an enriching experience, bridging the gap between academic knowledge and real-world industrial applications. By gaining exposure to large-scale manufacturing, students left with a deeper appreciation of the steel industry’s significance and the potential career paths it offers.